After my recent post about churches who use social media in anti-social ways, my inbox was flooded with requests. “What does good social media look like?” “How can we be more social?”
For most congregations, Facebook is the primary social media. Most of our members are on Facebook and it is the logical way to reach them.
First of all, we’ve all figured out that Facebook pages (for organizations and companies) do not work the same way as Facebook profiles (for individuals). With a page, you cannot comment on the status updates of posted by other individuals, so how do we keep the church Facebook page from becoming a virtual bulletin board?